Do these work outside the office network?

Yes. They are ordinary links on your workspace domain, so they work anywhere your people already sign in.

What stops two teams claiming the same name?

First claim wins and the link has an owner, so the second team talks to a person rather than silently overwriting a link the company relies on.

What happens to a link when its owner leaves?

It keeps working, and the audit trail shows who held it. An admin can hand it to somebody still there.

Can we see which links nobody uses?

Click counts are on every link. The ones at zero are usually pointing at something that moved.

Go Links

go/anything, and everyone knows where it points.

$2 per user / month

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Short, memorable links your whole company can guess. Anyone can claim go/roadmap in seconds, links stay owned and auditable, and nobody pastes a forty-character URL into chat again.

Why it exists

Every company converges on the same problem: the important document has a forty-character URL, nobody can remember it, and the way to find it is to ask in chat and hope somebody pastes the current one. Half the time they paste the old one, and the roadmap everyone is reading has been stale since March.

Go links fix it with a convention rather than a tool: go/roadmap points at the roadmap, and everyone can guess it. Anyone can claim one in seconds, every link has an owner and an audit trail, and click counts make the dead ones obvious. It is a small thing that quietly removes a hundred small frictions a week.

Inspired by the way this was run at Google: the parts that earned their keep, without the parts that only work at that scale.

What you get

Claim a short link in one field
Ownership and an audit trail on every link
Click counts, so dead links get noticed
Redirects fast enough to live in the address bar

How it works

1Claim a short nameOne field. go/roadmap, go/oncall, go/expenses. If it is free it is yours, and it works immediately.
2Everyone guesses itThat is the whole point. People stop asking for the link because they can work out what it must be, and they are right.
3Owners keep them pointing somewhereEvery link has an owner and a history of where it has pointed. Click counts show which ones matter and which have quietly died.

What teams use it for

The document that keeps moving
Point go/roadmap at wherever the roadmap lives this quarter. The link people share stays the same when the document does not.
Onboarding
go/start, go/benefits, go/oncall. A new hire can guess their way around the company instead of collecting links for a month.
Incident response
go/incident is faster to type than finding the runbook, which matters most exactly when it is hardest to think.

Common questions

Do these work outside the office network?: Yes. They are ordinary links on your workspace domain, so they work anywhere your people already sign in.
What stops two teams claiming the same name?: First claim wins and the link has an owner, so the second team talks to a person rather than silently overwriting a link the company relies on.
What happens to a link when its owner leaves?: It keeps working, and the audit trail shows who held it. An admin can hand it to somebody still there.
Can we see which links nobody uses?: Click counts are on every link. The ones at zero are usually pointing at something that moved.

The rest of the platform

One workspace, one bill, one set of members. Add an app whenever you need it.